07
Jul
Real Rooms Win
The Return of the Artist Sanctuary
Zoom is efficient. It’s also empty.
You can co-write a song from five
1 min read
Latest
06
Jul
System Over Single
Stop Building Songs, Start Building Structures
A hit single is a sugar rush. Artists need protein.
That spike in streams?
1 min read
05
Jul
The Indigenous Development Crisis
The system wasn’t built for you — and never will be.
What they call "opportunity" is often just
1 min read
04
Jul
How Labels Extract
and What We Build Instead
Labels don’t develop. They de-risk.
You think signing is success.
It’s not.
It’
1 min read
03
Jul
The Algorithm is Not Your Ally
Going viral is a lottery win. Not a strategy.
That clip you posted?
The one that blew up?
It didn’
1 min read
02
Jul
The Bedroom CEO
Why Talent Without Systems Dies
The best artists you know are broke.
Not because they’re lazy. Not because they’
2 min read
01
Jul
Silence Is a Signal
Burnout is not a symptom. It’s an outcome of misdesign.
You’re not tired because you’re weak.
You’
2 min read
29
Jun
Sonovor Reclaims the Artist
Clarity, Craft, and Consequence
June 2025 – Somewhere Beyond the Industry
FOR IMMEDIATE RELEASE:
There is no application form for Sonovor.
3 min read
26
Jun
Burn the Model
Why Artist Management is Dead
Management was built for discovery. Not development.
That’s the first lie you need to
1 min read